Analysts (link) and e-commerce leaders (link) have been predicting a muted online holiday shopping season this year, with sales in the first three weeks of November essentially flat over a year ago due to a weaker economy, inflation, and more people returning to shopping in stores again in the wake of the Covid-19 pandemic. But on the face of it, the Thanksgiving long weekend appears to be more buoyant than expected — albeit growth has definitely slowed down this year after the pandemic-period boom.
Black Friday broke $9 billion in sales for the first time yesterday, with online sales of $9.12 billion.
Source:techcrunch.com